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Category Archives: Minneapolis

So you want to outsource… Leaving

Last Thursday I started my own type of mini-series geared to mommas working at home in a photography business. While last week was geared toward mainly photographers, this week’s topic can really be geared at anyone that works from home, mom’s and dad’s alike.

It is an area that I wrestled with even writing about because it is not necessary outsourcing your money, it is your time. The thing I want to focus on this week and did help me to have balance along the way was leaving my house.

I know that sounds a little crazy, but whenever I was at home, my type A personality would kick into overdrive and I would have to be doing something. Of course work was always staring me in the face! Mind you, e-mails had to be written, invoices sent, and photos needed to be culled and edited, but I just knew that I couldn’t get quality time with my kids because my work was always there.

So one of the ways I outsourced my time was physically leaving my house. I did lots of play dates with friends in the mornings before my kids napped. We did story time at the library, went to our local gym, swimming at the beach, or even on a walk to the park. It was anything I intentionally did with my kids and myself to physically take me away from work. When I left, I had separated myself from the chores that had to be done and the work that I seemed to slip back to.

Now I have to preface this with the backing of this was early into the smart phone days. It is crazy, but even 8 years ago the smart phone was more of a luxury item. We did not purchase our phones until my oldest was in first grade, so I was blessed to not have it as a temptation. I’m sure it would have demanded my time then as it does today, but it was easier to separate myself from work. Now when I am out with my kids I physically have to zip it up in my purse or even shut it off (but this is a topic for another day as I am still wrestling with this device!)

So there is my small piece of wisdom for today. Now I am shutting down and headed out to pick up kids, phone zipped in purse and all!

(And below is from a recent session with some good family friends… mind you we left our house together!!)

Minneapolis Family Photographer

 

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    So you want to outsource… some ideas on how to get help

    Lately I have been pondering on this crazy life as a small business owner.  Fourteen years in, I have thought about how much work it has been, but how much joy there has been too.  It is crazy to think that as a college student I started my business and have maintained the business through the rise and fall of the economy, getting through three newborn and toddler stages, moving a number of times, and watching the market of photographers double in my area.  It has not been easy, and I have not “made it” in any way.  There are still days I struggle and fight to even want to work for myself, and I secretly long for a desk and someone else to worry about my bookkeeping.  But I also know that this is what I was created to do.  I honestly could never have made it without the drive and passion for photography along with a few other techniques that have helped me along the way.

    I have decided to start a mini series every Thursday (until I run out of ideas!) for those of you just starting your businesses and have small kiddos at home.  These ideas are ways that helped me along the way when I was struggling to find balance between being a mom and a business owner.  Of course things not all these ideas will work for you, but take them with a grain of salt and add them to your list of ideas as you continue to grow your business and raise those sweet babies!

    The number one best thing I have ever done for my business and one that I WISH I would have done a long time ago was hire an editor.  Mind you, I am a little bit of a control freak when it comes to editing my photos.  And this is a good thing, right?!  Because it is MY art and part of the post processing shows more of who I am.  I am able to add my artistic touches and flares which make up who I am as an artist. Because I spent hours upon hours in the darkroom perfecting my art in college, I likened this process to the darkroom and to give it over would be to give up my art.  It was hard, initially, for me to give this over because I thought this person would be taking over my creative abilities and it was another expense that I thought I could avoid, but in reality it was killing me.  I would spend long hours at the computer after putting my kids to bed and spend time away from my husband and friends.  I had no balance of work/ home life. I struggled with this for a LONG time, and considered hiring someone, but never moved forward with it until last year.

    Now that all my kids were in school, summers were the only time I had to spend with them.  In the past I had hired nanny’s (which I will get to in another post!) to cart them around, play with during the day, and bring them to activities while I would spend the summer days at my computer looking out the window at my kids playing with someone else.  I was tired of not seeing them and realized that as they were growing up, I was missing time well spent with them.

    So in March of last year, I began my search, and thankfully my search ended not long before it began.  I was referred to a woman in my area who was looking for more work, and we meshed right away.  She was, and is, a complete blessing.  It did take a little time getting the images the way I wanted. I felt so much freedom in culling through a wedding or a session right after I shot it, and then send them her way, only to have them back in a few days.  I also realized that because this was her gifting, she was actually able to edit in a way I could not, and I was able to get the photos back to my clients faster than I ever had in the past which was a benefit to my business and to my moral!

     

    No longer am I staying up until the wee hours of the night.  I am now able to go to my kids soccer games and gymnastics practices.  There are a few nights that I will work later than usual (typically in the busy seasons of September and October), but during the summer I am able to enjoy the hot summer days with my kids at the beach, the park and the zoo.  Now I work the editing fee into my prices and am able to confidently say to my clients that they will see their weddings in two- three weeks (rather than six) and their family sessions within one week of their session.  And in a day and age where we want to see things right away, this is huge to my client as well as to me!

    Needing some ideas on where to find editors?!  Let me know, there are a few suggestions I can help you with!  Happy Thursday!

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      Whhhhaaa…. She’s nine!

      There is a slight hyperventilation going on here.  Yes, I am breathing, but barley…  I’m not exactly sure how this has happened, because yes, I am still 28, but for some reason my kids keep growing while I stay the same age…

      Today I have two girls in their tween years.  Not sure if this is easier or harder than the teen years, but I am guessing we are jumping onto a new roller coaster ride.  As wonderfully wise people who have gone before me in these years have told me that the newborn/ toddler years are physically draining, the teen years are mentally draining.  I’m not sure if I am ready for this or not, but either way it is here and now in the Feder home we have entered this stage!

      My sweet middle child turns nine today.  I love her to pieces as we have dubbed her my clone. She is tender-hearted, cares for others, shy in a large group, but wild among friends.  She loves being cuddled, is a gifted writer and problem solver, and is full of wit like her daddy.  Her laugh is infectious. Her nightly routines make my heart melt as we MUST do Eskimo kisses (along with a few other made up ones) and she MUST read at least one book to her brother before he goes to bed.  She continually reminds us that she is the only non-November birthday in our family, and it doesn’t surprise me that she was born so close to Valentine’s day.  Her heart is full of love and my life could never be the same without this sweet girl.

      Happy birthday to my sweet middle-child Elise, God is growing you into an amazing girl. I love you.

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        In studio:: The Jensen Family

        It is a joy and an honor to be able to walk with clients through many years.  I started photographing the Jensen’s when their oldest was just two!  It is honestly crazy for me to look back and see her as such a peanut and now to be photographing their family with a third is incredible.  The sweet Jensen family came to visit me in the studio right before Christmas and as luck would have it, I get to see them in a few short weeks to photograph their little man once more!

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          Minneapolis Engagement:: Cassie & Tom

          They lived in the same dorm while they were at the University of Minnesota and happened to run into each other on a daily basis.  After so many times, they finally struck up a conversation that lasted quite a bit longer than they both anticipated, and ended up hanging out until they were officially dating!

          Because they met at the U of M campus, we decided to take a trip back there for their engagement session.  I am so looking forward to spending their April wedding day with them!!

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            FK

            Minneapolis Wedding and portrait photographer for the Modern & timeless

             

            Based in the Twin Cities area and available for travel worldwide.

            Get in touch with Karen for any questions.

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